Fresh from Torino, Italy, the Swiss artists Nevercrew did this commissioned piece for a coffee company with the theme of “responsible consumption” – which immediately reminds us that we were planning to switch from using K-cups to drip coffee. The image is abstract and realistic at the same time, a map of some sort folded into an airplane, a portion of it possible torched by a lighter. It looks fragile, yet full of possibility.
“We decided to work around the concept of carefreeness to evoke both the human responsibility on the production and consumption side,” says Christian Rebecchi, “and the planetary emergency we’re already living.”
The image of a simple childs’ toy is meant to imply a story of two logics, says the other member of the duo, Pablo Togni. “The positive logic of the game and the negative one of the lack of conscience and the unnatural use of resources,” he says.
“There is a care-freeness that’s about acting unaware of the large-scale repercussions of the exploitation of resources, of what precedes and follows every small action and, at the same time, a reference to the lightness of the game, to all that is now put at risk for the generations that will hold the future of the planet.”
Other Articles You May Like from BSA:
Soaring Architectural Sculpture Recalls a Long Lost Holy Place An astounding display of the volume and spatial relations defined by the built environment is now rising in Siponto, Italy thanks to the...
It's the ultimate captive audience for your artwork. That wasn’t the original intention for this Swiss prison mural project called 4661m² but it is one of the outcomes - and one of its myriad ironies....
Like so many chinese firecrackers strung together and hanging from bus stops, street signs and cherry tree limbs, individual poems dangled overhead Bologna people as they walked through the city cente...
Street Art behind Glass in Park Slope: Artist Ryan Seslow, Brooklyn Street Art. The neighborhood of Park Slope in Brooklyn is more known for beautiful Brownstones, impossible parking, towering maples,...
We really dig these new collaged political cartoons that are on the street as quickly as the weeks news – each depicting one of the many rich white men who are impacting our minds and our bank a...