FAILE Takes Times Square with Giant Prayer Wheel. Come Give it a Spin!

A folk-art pagoda sitting quietly in the basin of a valley richocheting with electronic propaganda and consumption worship, the newest public piece by Brooklyn’s street art duo FAILE has a few mysteries to reveal to the river of tourists flowing around it and through it. You may need a place to pray in this land of fake Muppets, Three Card Monte and thong-strung patriotic painted ladies. “Wishing On You” draws on European, Asian, and American forms and culture, a tribute to traditions, myths, and big screen adventure.

Faile. Process shot at their studio in preparation for their Times Square installation in NYC. (photo © Jaime Rojo)

Covered with images evocative of Times Square’s racier past and American dreams flooded in commercial fonts and appetizing invitation, this new rotating piece may remind you of their other prayer wheels and whet your appetite for their current enormous and interactive solo show at The Brooklyn Museum till October 4th. Try to rotate this hunk of pop and pulp and you’ll need a strong woman to help, but when you do, something glittering will surely happen. Promise.

Faile. Process shot at their studio in preparation for their Times Square installation in NYC. (photo © Jaime Rojo)

A marathon of preparation, here you can see some behind-the-scenes production shots leading up to the 12+ hour installation that began at 8 Sunday night and continued through the morning in time for the Faile Unveil at 11 am in 90 degree weather yesterday.

Faile on the skids. Process shot at their studio in preparation for their Times Square installation in NYC. (photo © Jaime Rojo)

Don’t tarry if you want to see this carved wood reminder of snake oil salesmen, saucy iniquity, and occasional divinity at NYC’s crossroads. “Wishing on You” is a limited run till September 1.

Join BSA In Conversation with Faile at Brooklyn Museum on September 24th.

Faile. Process shot at their studio in preparation for their Times Square installation in NYC. (photo © Jaime Rojo)

Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Patrick Miller and Patrick McNeil of Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Faile.”Wishing On You” In collaboration with Times Square Arts.  Times Square, NYC. August 17, 2015. (photo © Jaime Rojo)

Faile “Wishing on You” a collaboration with Times Square Arts is currently on view at the Times Square Plaza on Broadway Plaza between 42nd and 43rd Streets. This exhibition will be on view until September 1st, 2015.

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